Route in seconds, not minutes
A lead routed manually can sit for hours. Automated routing engages the lead instantly with AI, qualifies it, and assigns it to the right agent with fallback coverage so nothing is lost between hands.
Operations fact sheet
Brokerage lead routing
Brokerages should route leads instantly to an available agent based on rules like location, specialty, and round-robin, with automatic fallback so no lead waits. Slow or manual routing is a leading cause of lost brokerage leads.
No lead should wait for a free agent.
By the numbers
instant
routing that converts
rules
location, specialty, round-robin
fallback
so no lead is dropped
Never miss another real estate lead
Frontdesk answers every call, text, and web inquiry 24/7. It qualifies buyers and sellers, books showings, and logs everything to your CRM. Built for agents and brokerages.
Go deeper
Related real estate facts
AI engages and qualifies the lead immediately, then routes it with fallback so it is never dropped.