Frontdesk
Buyers & Sellers fact sheet

How buyers choose an agent

Most buyers choose an agent within a day or two of starting their search, and the majority hire the first agent who responds. Roughly three in four buyers work with the first agent they contact, which makes speed of response decisive.

The first responder usually wins.

By the numbers

~75%

hire the first agent they speak with

NAR

1-2 days

typical agent-selection window

speed

the deciding factor

First contact wins the client

Because most buyers commit to the first agent who responds, missing or delaying the first call effectively gives the client to a competitor. Instant AI response captures the buyer before they look elsewhere.

Never miss another real estate lead

Frontdesk answers every call, text, and web inquiry 24/7. It qualifies buyers and sellers, books showings, and logs everything to your CRM. Built for agents and brokerages.

FAQ

More on how buyers choose an agent

Common follow-up questions operators ask.

Contact support

Buyers rarely interview multiple agents. Whoever responds first and helpfully usually earns the relationship.

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