Turn comments
into conversations.
When someone comments your keyword, Frontdesk sends an instant DM, answers what comes next, qualifies the lead, and logs it to your CRM. The comment-to-DM flow that keeps talking.
Comment-to-DM that does not dead-end.
A reel goes viral and the comments fill with people asking for the link. A basic tool fires one canned DM and the lead reads it once and forgets.
Frontdesk turns that comment into a conversation. It sends the DM, answers the questions that follow, qualifies the person, and books them if they are ready.
Every lead is captured with contact details and synced to your CRM, so a viral moment becomes pipeline instead of vanity metrics.
Everything a great Comment-to-DM Automation does. At 1/10th the cost.
Triggers a DM from any comment
When someone comments your keyword, You send them a DM automatically and start a real conversation.
Keeps the conversation going
The DM is not a dead-end link. Frontdesk answers follow-up questions, qualifies the lead, and books if they are ready.
Captures the lead
Name, contact details, and intent land in your CRM the moment the DM turns into a conversation.
Works across channels
A comment-to-DM lead who later texts or calls shows up as one person on one timeline.
Sends the link or the offer
Deliver the coupon, guide, or booking link instantly, then keep talking.
Hand off to a person
Pull any thread into a human conversation the moment it needs one.
Comment-to-DM Automation tuned to your business.
Pre-trained workflows, industry-specific FAQ libraries, and CRM mappings for the most common verticals.
Popular use cases
Basic comment-to-DM vs Frontdesk.
| Capability | Basic tool | Manual | Frontdesk AI |
|---|---|---|---|
| Sends the first DM | Yes | If you catch it | Yes |
| Answers follow-ups | , | Slowly | Yes |
| Qualifies the lead | , | Sometimes | Every time |
| Books appointments | , | Back and forth | In the DM |
| CRM record | Tag only | Rarely | Full sync |
FAQ
Comment-to-DM Automation FAQs
Common questions about Comment-to-DM Automation. If you don't see your question, our team can walk you through it.
Contact supportAny feed post or reel. Set the keyword, and comments containing it trigger the automated DM.
Catch every comment.
Convert it.
Free 7-day trial. Keyword-triggered DMs that hold a conversation, qualify, and sync to CRM.