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Frontdesk
Feature

Custom Display Names: Give Your AI Agent and Human Operators Branded Names

Set a display name for your AI chatbot and individual names for each human operator. Visitors see a branded agent name instead of a generic label, and operators are identified by name when they take over a chat.

How It Works

In the Look and Feel tab, set the AI agent display name. In the Team settings, each operator enters their own display name. Both appear in the chat widget when that agent or operator is active.

  • Custom AI agent display name
  • Per-operator display names
  • Name appears in chat widget header
  • Consistent across all connected channels
  • Works with custom avatar images

Who Uses This

Brand identity

Name the AI agent after your brand — "Ask Acme" or "Aria from Greenfield" — to reinforce identity in every chat.

Personal operator identity

Let visitors know they are speaking with a real person by name when escalation triggers.

White-label agencies

Replace Frontdesk agent names with client brand names for a fully custom experience.

Frequently Asked Questions

Can I change the AI agent name after setup?

Yes. Update the display name in Look and Feel settings at any time. The change applies immediately.

Does the display name appear on all channels?

Yes. The AI agent display name is consistent across website chat, Facebook Messenger, Instagram DMs, and SMS.

Start using this feature today.

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