Concessions are launched late and spread thin
Pricing teams approve a concession, but it takes days for marketing to send a blast email — by which time the concession window is half over and 80% of dormant leads never hear about it.
Frontdesk runs targeted concession and promo campaigns across voice, SMS, and email — announcing one-month-free, look-and-lease, and pricing drops to the exact dormant cohort that qualifies, with live availability lookup and direct tour booking into Yardi, RealPage, Entrata, AppFolio, Buildium, and ResMan.
A purpose-built concession announcement engine for multifamily apartment communities, BTR and SFR portfolios, student housing, senior living, and affordable / LIHTC properties. Frontdesk reactivates aged leads from Apartments.com, Zillow Rentals, Zumper, Rent.com, ApartmentList, HotPads, and Realtor.com Rentals with targeted concession messaging — and writes outcomes back bidirectionally to Yardi Voyager 7S, Yardi Breeze, RentCafe, RealPage OneSite, Knock CRM, Entrata Core, AppFolio Realm-X, Buildium, ResMan, Rent Manager, and Funnel CRM. Replaces blast-email tools and the limited promo features of EliseAI, Zuma, Respage, BetterBot, and Funnel Leasing.
Minutes
Time to launch
Voice + SMS + email
Channels
0+
Languages
Per concession
PMS attribution
Works with every property management system
Yardi
Voyager, Breeze, RentCafe, Chat IQ
RealPage
OneSite, Knock CRM, AI Revenue Mgmt
Entrata
Core, Leasing AI / ELI+
AppFolio
Property Manager, Realm-X
Buildium
SMB property mgmt + HOA
ResMan
Multifamily, affordable, LIHTC
The Problem
Pricing teams approve a concession, but it takes days for marketing to send a blast email — by which time the concession window is half over and 80% of dormant leads never hear about it.
Generic "one month free" blasts to your entire dormant pile annoy uninterested renters and dilute the offer. Targeted concession messaging to the dormant 2BR-budget-$2,400 cohort converts 5–10x better.
When a renter replies "Is the 2-bed still available?" or "What’s the look-and-lease cutoff?" — leasing consultants get overwhelmed answering manually.
Without per-concession attribution, you can’t tell whether the look-and-lease drove the lease or it was the price drop. Concession ROI is guesswork.
How Frontdesk Works
Built for multifamily operators on Yardi, RealPage, Entrata, AppFolio, Buildium, ResMan — and every other major PMS.
+1 (415) 555-0142
Inbound · Zillow Rentals lead
AI Transcript
“Hi! I’d love to tour the 2-bedroom at Maple Heights. Any availability this Saturday?”
Frontdesk AI
“Yes! The 2BR at Maple Heights is $2,450/mo with a Feb 1 move-in. Saturday 11am or 2pm works for tours. Shall I book one?”
Build concession campaigns targeting the exact cohort that qualifies — by floor plan, budget, move-in window, ILS source, or qualification stage — in minutes, not days.
Looking for a 2BR around $2,400, move-in mid-February. Do you allow pets?
We have a 2BR at $2,450/mo available Feb 15. Cats and dogs under 50 lbs welcome. What’s your move-in date?
Captured
Voice, SMS, and email together — sequenced for maximum contact rate without renter irritation. Local-presence dialing, two-way SMS, and personalized email all per cohort.
More capabilities
When a renter replies asking about terms, availability, or qualification — Frontdesk handles it on-thread, checks live availability, and books the tour without a human handoff.
Every booked tour and signed lease is tagged with the concession campaign, so finance teams know exactly which concession drove which lease — and which didn’t.
Integrations
Frontdesk is PMS-agnostic and integrates bidirectionally with Yardi Voyager (7S and One), Yardi Breeze (and Breeze Premier), RentCafe CRM, RealPage OneSite (Leasing & Rents, Facilities, Affordable, Student), RealPage AI Revenue Management (AIRM / YieldStar), Knock CRM, Entrata Core, Entrata Leasing AI (ELI+), AppFolio Property Manager, AppFolio Realm-X copilot, AppFolio Investment Management, Buildium, ResMan, Rent Manager, MRI Software, DoorLoop, TenantCloud, RentVine, Funnel CRM, Property Meld, and ServiceFusion. Lead context, guest cards, work orders, payment notes, hardship flags, renewals, and tour bookings sync in real time — no manual data entry, no broken handoffs between systems.
Yardi
Voyager, Breeze, RentCafe, Chat IQ
RealPage
OneSite, Knock CRM, AI Revenue Mgmt
Entrata
Core, Leasing AI / ELI+
AppFolio
Property Manager, Realm-X
Buildium
SMB property mgmt + HOA
ResMan
Multifamily, affordable, LIHTC
Full integration coverage
Customer stories
Real property management and real estate operators using Frontdesk to handle thousands of calls per month — across leasing, maintenance, and resident support.
Who it's for
Lease-up properties launching look-and-lease promotions
Stabilized communities pushing one-month-free to dormant cohorts
REITs running portfolio-wide concession blitzes
BTR and SFR operators with market-specific concessions
Student housing pre-leasing concession waves
Senior living move-in incentive announcements
Affordable / LIHTC pricing-update announcements
End-of-month occupancy-push concession campaigns
The journey
Every step syncs to Yardi, RealPage, Entrata, AppFolio, Buildium, or ResMan in real time.
Step 1
Inbound voice calls, outbound AI voice, SMS, WhatsApp, web chat, email, ILS lead forms (Apartments.com, Zillow Rentals, Zumper, Rent.com, ApartmentList, HotPads, Realtor.com Rentals), and walk-in inquiries are answered instantly with portfolio-aware context — across multifamily apartment communities, build-to-rent (BTR), single-family rental (SFR), student housing, senior living, and affordable / LIHTC properties.
Step 2
Guest cards, work orders, renewals, payment notes, hardship flags, and tour bookings flow into Yardi Voyager 7S, Yardi Breeze, RentCafe, RealPage OneSite, Knock CRM, Entrata Core, AppFolio Realm-X, Buildium, ResMan, Rent Manager, MRI Software, DoorLoop, TenantCloud, and Funnel CRM in real time. Calendar sync with Google Calendar, Microsoft Outlook, and PMS-native calendars. No double-entry.
Step 3
No-show recovery within 5 minutes, dormant-lead reactivation, 90/60/30/15-day renewal cadences, day-of-due rent reminders, tiered delinquency outreach, payment-plan negotiation, autopay enrollment, maintenance status updates, and Google review requests fire automatically — with the right cadence and channel per resident persona.
Step 4
Cross-property dashboards track speed-to-lead, tour-booked rate, tour-to-lease conversion, no-show rate, recovery rate, average maintenance SLA, emergency response time, renewal rate, delinquency reduction, payroll savings, and NOI impact — across every community. AI call scoring and QA flags replace mystery shopping.
Explore more
More from Outbound Marketing
Outbound voice and SMS campaigns for lead reactivation, concessions, and pre-leasing.
Multifamily AI hub
Frontdesk runs leasing, residents, renewals, and collections — and integrates with every property management system multifamily operators use.
What this page covers
Topics, integrations, channels, property types, and workflows covered by AI Concession & Promo Announcements.
FAQ
Frontdesk integrates with Yardi Voyager, Yardi Breeze, RentCafe, RealPage OneSite, Knock CRM, Entrata, AppFolio, Buildium, ResMan, Rent Manager, and MRI Software. Here's what multifamily operators ask most.
Contact supportMost platforms send concession blasts as one-way email or SMS. Frontdesk runs multi-channel concession campaigns with two-way conversation, on-thread qualification, live PMS availability lookup, tour booking, and per-concession attribution back to Yardi, RealPage, Entrata, AppFolio, Buildium, and ResMan.
Launch Frontdesk in minutes, capture more leads, and automate repetitive front-office workflows from day one.